Sunday, February 15, 2004 - Page updated at 12:00 AM

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Generation labels, from GIs to Millennials

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The Boom Initiative:
Generations past and present:

GI Generation: Born 1901-26. Their Depression was the Great One, and their war was the Big One. They were assertive, energetic team players. Members: Joe DiMaggio, John F. Kennedy and Judy Garland.

Silent Generation: Born 1927-45. Considered cautious, unimaginative and withdrawn, they grew up in a time of conformity. They needed a cause. Members: Jim Henson, Bob Dylan and Aretha Franklin.

Baby boomers: Born 1946-64. Nurtured by their parents, they grew up believing anything was possible. They're idealistic and not done changing the world. Members: Al Gore Jr. and Steven Spielberg.

Generation Jones: Born 1954-64. A subset of boomers, these are people who missed out on revolutionary 1960s and still want to make their mark. Some have: Oprah Winfrey and Bill Gates.

Generation X: Born 1965-81. Sometimes called Thirteeners, they are latchkey kids who grew up smart, but isolated. Entrepreneurial, independent, savvy. Members: Uma Thurman, Beyoncé Knowles and Vin Diesel.

Millennials: Born 1982-present. They're optimistic, focused and nurtured by ever-present parents. They schedule everything and feel pressured by time. Members: Prince William, Kirsten Dunst and LeBron James.

Sources: The Generational Imperative ( and Generation Gap (

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